Project Description
Date 06.2022
Name
Confiance Perfumes. Photomontage collaboration for the Master Thesis of Ellen Cerneels "Personalized advertising in social media"
Confiance Parfüme. Fotomontage Kollaboration für die Masterarbeit von Ellen Cerneels „Personalisierte Werbung in sozialen Medien“
Works
Photomontage with Fonts and Layout. 1080 x 1080 px 300 DPI image production
Requesters
Buzeta, C., De Keyzer, F., Cerneels, E.
Credits / Repository
University of Antwerp / www.uantwerpen.be
Details
Doc. 1, 2022: (P. 2; 55-59) Doc. 2, 2023: (P. 14)
Publication Link: https://anet.be/record/opacuantwerpen/c:lvd:15327386/E
Reference:
Buzeta, C., De Keyzer, F., Cerneels, E. (2023) Is this for me, as well? How consumers respond to personalized advertising on Instagram - a constructive replication. ICORIA 2023: 21th International Conference on Research in Advertising. June 29 - July 1, 2023. Bordeaux, France
